All rights reserved. We need more women to read, watch, and soak up women's sports the same way men do men's sports. Hard to take, but hes right about revenue not being there. The interview touches on the fate of Price Waterhouse, the [], Start your day with our roundup of the latest labor developments. Register in seconds and access exclusive features. But I've encountered women who actually play basketball and played in college, and they are "meh" about the WNBA. The NBA dominates the WNBA in this regard. To use individual functions (e.g., mark statistics as favourites, set Truth has never been more critical! Available: https://www.statista.com/statistics/1236700/wnba-finals-viewers/, Number of viewers of the WNBA Finals on ESPN from 2003 to 2022, Available to download in PNG, PDF, XLS format, Most popular women's sports leagues in North America June 2021, Share of African Americans in pro sports in North America in 2022, by sport, NBA & WNBA annual salaries as share of league revenue in 2020, Public interest in WNBA in the U.S. 2022, by age, WNBA average regular season attendance 1997-2022, Attendance at the WNBA All-Star Game 1999-2022, Average player salary in the WNBA by team 2019, Women's National Basketball Association all-time assists leaders 1997-2022, Women's National Basketball Association all-time rebound leaders 2022, Average U.S. TV ratings of NBA playoffs 2018, Average U.S. TV ratings selected NBA games 2018, NCAA basketball March Madness TV viewership selected games 2013, NCAA basketball March Madness TV viewership selected games 2014, Average NCAA football TV viewership by conference, Average NCAA basketball TV viewership by conference 2011, TV viewership of selected National Football League games 2012, Super Bowl viewers in the U.S. 2017-2023, by platform, Distribution of NBA television audience during 2012-2013 regular season, by income, Distribution of NBA regular season TV audience 2014, by ethnicity, Age breakdown of NBA TV audience during 2013 regular season, Average TV viewership of selected NCAA football games 2017, Gender breakdown of NBA television audience in 2013 regular season, Women's World Cup viewership in the U.S. 2015, Women's World Cup viewership in the U.S. 2019, by device, Most common online methods of finding TV shows Australia 2017 by gender, TV viewers of Animal Planet in the U.S. 2018, by age, Share of time spent watching TV in the U.S. 2017, by type and income, Women's National Basketball Association (WNBA), Impact of the coronavirus on sports participation, Number of viewers of the WNBA Finals on ESPN from 2003 to 2022 (in 1,000s), Find your information in our database containing over 20,000 reports. Notably, 100% of WNBPA members are female; 83% of WNBPA members are persons of color; and 67% are black or African-American. This problem could be solved if viewership for the WNBA increased and if longtime NBA fans start showing support for the WNBA as well. They had to. The new WNBA-WNBPA CBA has four provisions that provide support for working mothers. September 21, 2022. That money is then being used to fund political lobbying that many of the workers oppose. 2023 BuzzFeed, Inc. All rights reserved. Both series went five games with each team taking one title. Hed reach out as he started to watch more and more womens basketball. In April 2021, a public service announcement featuring Layshia Clarendon, Nneka Ogwumike, Elizabeth Williams and A'ja Wilson debuted during the 2021 WNBA draft. The gap is even larger for single-gender sports, the report shows. When Notre Dame played Mississippi State, 3.5 million people saw it. The league has several initiatives focused on civic engagement, LGBTQ+ advocacy and COVID-19 vaccine accessibility. While WNBA star Brittney Griner enjoys her return to the U.S., there is a conversation worth having about why Griner was in Russia in the first place. WNBA earns highest marks for racial and gender hiring practices, WNBA mock draft: Villanova's Siegrist soars into lottery pick, Serena, Griner honored at NAACP Image Awards, Sparks officially re-sign forward N. Ogwumike, Griner on court in 1st open workout since release, WNBA draft set for N.Y., to have 'Orange Carpet', 2-time All-Star C. Ogwumike back with Sparks, Griner officially rejoins Mercury in 'special signing', Yang joins Sparks after FIBA silver with China, WNBA trade grades: Why Wings, Liberty earn top marks in Saturday's four-team trade. They say that when controlling for factors such as type of job, type of industry, experience, tenure, hours worked, and so forth, the pay gap largely disappears. Lynx forward Rebekkah Brunson became the leagues all-time leading rebounder. Our Top 5 Favorite NBA Basketball Team Mascots, Basketball Shoes Frequently Asked Questions. Theyre not laying out steps that they can take to change that. Use Ask Statista Research Service, The source phrased the question as, "In general, would you describe yourself as an avid fan, a casual fan or not a fan of each of the following? And so, its coming off as a complaint because the people that can change it, theyre just going to continue to say, Well, the revenue isnt thereso if you dont bring in the revenue, we cant up your pay. Theyre going to keep using that, but the reality is, as true as that is, its an excuse, he added. More importantly, do you recognize any of the follow names? It's one thing for women who have no interest in sports in general not to care about the WNBA. Ross Evans is a student at Harvard Law School and a member of the Labor and Employment Lab. The WNBA continues to set an example for inclusive racial and gender hiring practices across all professional leagues. Four other ABC telecasts this season became most . Women's college basketball gets more televised games than the WNBA, and that's part of the problem. from what Im hearing hes plenty informed. The workplace benefits historically marginalized groups enjoy from unionization are well-documented. The WNBA, led by commissioner Cathy Engelbert, earned three A+ grades after scoring 96.7% and 98.0% in racial hiring practices and gender hiring practices, respectively. But the total money guaranteed to Players far exceeds the sum of their base salaries: select player-members will earn additional money from WNBA- and team-specific marketing agreements, in-season tournament prizes, and performance bonuses. With the regular season, the 2021 WNBA season averaged 306,000 viewers, which is a 49 . Support for Working Mothers. The decision is an historic victory for LGBTQ advocates, arriving more than 45 years after the introduction of the first bill in Congress aimed at protecting LGBTQ workers. And though the U.S. Bureau of Labor Statistics did not publish similar wage data for LGBTQ+ employees, unions have served as LGBTQ+ allies for decades. As soon as this statistic is updated, you will immediately be notified via e-mail. She tweeted her disappointment. i did two interviews today about the WNBA the wave is growing so stronggggggg yall make sure to follow@natalieweiner@MirinFader@murrminks@WHoopsBlogger@DorothyJGentryetc they all know a ton more than me im just here to cheer and get these basketball jokes off, Shea Serrano (@SheaSerrano)July 6, 2018. I call on and encourage the men's professional leagues to follow the WNBA's lead, and to support the league's efforts on and off the court. Each team received $110 million from shared-revenue outlets including national media, sponsorship, and licensing streams. The NBA's average ticket price is variously reported at between $51 to $89; the WNBA's $17. He woke up with a different thought. He had to connect with somebody about it. I watch the NBA, basketball is basketball. He thought about it more overnight. When it comes down to it though, it's not about the product. It's no secret that the WNBA has long struggled with viewership, especially in comparison to the NBA. Write by: . Notably, 100% of WNBPA members are female; 83% of WNBPA members are persons of color; and 67% are black or African-American. The basketball gender pay gap is significant. Business Solutions including all features. I hate #NBA but this dude is 100% correct, if #WNBA wants more money (advertising, marketing) they need to increase their popularity & get more fans/TV ratings. We support women empowerment. statistic alerts) please log in with your personal account. I watch the NBA, basketball is basketball. He thought about it more overnight. After the game broadcast ended Brunson was on SportsCenter. Cut em free & see what happens. Theyve got a player named Sabrina (Ionescu), a player named Ruthy (Hebard), my two favorite players, and Maite Cazorla.. Los Angeles Sparks star Nneka Ogwumike, who is also president of the WNBA Players Association, has been outspoken about the need for a new outlook on women's health. As Clarendon explained, for women who have often been underpaid, we know black women are underpaid, queer people, [too] . Flying in coach, often with connecting flightsthe norm until nowhad long demoralized player-members. Their Bosses Are Refusing to Bargain. Sep 22, 2022 The 2022 Women's National Basketball Association (WNBA) regular season games were watched by an average of 379 thousand viewers across ESPN, ESPN2, and ABC. This season included 11 windows on broadcast television (ABC + CBS), the league's most in a season since at least two decades (NBC carried 10 in 2001 and 2002). Watch Oregon basketball, Serrano recommends now. Statista. Number of viewers of the WNBA Finals on ESPN from 2003 to 2022 (in 1,000s) [Graph]. It was the most-watched Game 1 of the semifinal round since the current WNBA playoff format began in 2016. Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Research expert covering sports and video gaming, Profit from additional features with an Employee Account. Theres no reason for me not to., The next day, Serrano reached out to Weiner through a direct message on Twitter. Warriors forward Draymond Green received criticism over a series of tweets he posted where he argued that women athletes are too focused on demanding better wages than they are trying to grow their. While growing diversity through a new franchise is still far into the foreseeable future, the WNBA has improved in many categories as seen in the 2021 report card. A WNBA player sparked controversy on social media when she seemed to blame Black men for the league's low television ratings. The WNBA's audience is 75 percent women. In recent years, however, the women's basketball league has seen real momentum, evident in . Then he rattled off the names of key players Maya Moore, Candace Parker, Alana Beard and Chelsea Gray. Viewership of 2020 WNBA Finals up 15 percent from 2019 In a time when many of America's major professional sports leagues are struggling to maintain their usual viewership, the 2020 WNBA. The WNBA has a social justice council that focuses on social justice programming and initiatives that include anti-racism training, voter registration and campaigning. Both semifinal games went to overtime. As a Premium user you get access to the detailed source references and background information about this statistic. According to ESPN, it was the most . That's what they want in a basketball game. Vandersloot to New York, the rise of superteams and a Liberty-Aces WNBA Finals? For example, according to 2019 data from the U.S. Bureau of Labor Statistics, unionized female employees earn 29% more than non-unionized female employees and unionized black employees earn 27% more than non-unionized black employees. Organizers and union leaders are drawing attention to old-school union-busting by new-economy employers, high-profile companies are employing migrant child workers, and new prospective Labor Secretary candidates are entering the conversation. But those 75 percent make up a small fraction of the population. The situation is kind of like marketing gourmet ice cream to a group of people who are mostly lactose intolerant. That's part of the reason why previous attempts to soften the WNBA's image were brought up in marketing sessions by WNBA league-heads. For Stiff this is more than a job. And last year's finals averaged 546,000 across. Yet, the ratings are up and there must be a reason. Some social media users suggested that Draymond Green has a point. And others just say they have no interest, period. Freelance Writer/Author of all things LGBT/Sports/Human Interest. Biologically, women also process oxygen approximately 30 percent faster than men. UConn did what UConn does and tied the game, sending it to overtime. The fact is a lot of men don't want to watch the WNBA because they think it's boring. wnba average attendance by year. Gender Pay Gap in Tennis. Do you care? In any industry, moreover, a certain level of unfairness and arbitrariness occurs when it comes to hiring, promotion, or pay. The womens Final Four, the first one Serrano ever watched, was incredible. For example, according to 2019 data from the U.S. Bureau of Labor Statistics, unionized female employees earn 29% more than non-unionized female employees and unionized black employees earn 27% more than non-unionized black employees. Support our commitment to credible conservative news. . But once the WNBA season wraps, several players head overseas to play internationally. For the first time, a person identifying as American Indian or Alaska Native has held a manager to senior director position. Get full access to all features within our Business Solutions. Each bar represents the share of any given stat category owned by a single player. Its just empty complaining Put in the advertising and get eyeballs watching. As a Premium user you get access to background information and details about the release of this statistic. About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy & Safety How YouTube works Test new features NFL Sunday Ticket Press Copyright . In 2021, the viewership of the women's final of the tennis U.S. Open outperformed the men's for the fifth time in just sevenyears. New York City is taking a big step toward greater pay transparencywith a new law requiring that job advertisements come with salary ranges. So far this season, the WNBA has seen a 36 percent increase in viewership in adults age 18 to 49, a 29 percent jump in men in that age group and a 50 percent increase in women. There were eight women in CEO/president positions in 2021. All in all, we should commend both the WNBA and the WNBPA for its Big Bet on Women with this new CBA. "Not only did they celebrate their 25th year anniversary on the court, but Dr. Lapchick reports so many wonderful steps of progress that have been made off the court in their business and hiring practices! . In the NBA, the average salary is about $7.5 million. Maya Moore. In, ESPN.com, und Sports Media Watch. The WNBA scored 98.3 points for racial hiring practices and 96.8 points for gender hiring practices in 2021 and continued to set an example for inclusive racial and gender hiring practices across . The Seattle Storm vs. Chicago Sky game on Aug. 15, broadcast . Chart. A little down the list was an intriguing event when it comes to sports TV audiences: The 26th WNBA All-Star Game aired live at 1 p.m. on Sunday from Chicago's Wintrust Arena and averaged 734,000 . Indeed, the NBA and WNBA should be active participants in this quest. Sure, hes a Twitter superstar backed by the #FOHArmy. Moore thinks so. Here is a sampling: He was legit giving them solid advice on how to get paid more. The ratings didnt fall. Did you know? This past fall, the European Union passed a watershed initiative to raise minimum wages and strengthen collective bargaining. While the overall rules of the game are the same, the WNBA court does have some adjustments to the sizing of certain areas. Growth of WNBA Regular Season Viewers compared to number of telecasts 79 88 86 98 123 58 Although the current season 61 57 I wanted to post the second half of this interaction with @KerithBurke & Draymond. "This has been an amazing year for the WNBA!" Ogunbowale ended up onEllen. Thank you for donating. She competed onDancing with the Stars. The agreement also expanded paid maternity leave, child-care and breastfeeding accommodations. Supreme Court rules high-earning professionals must be salaried to be overtime-exempt; federal judge rolls back nationwide injunction against Starbucks; OSHA fines another Amazon distribution center. Yet they don't want girls to be overly athletic. He says women need to call out companies/entities who aren't valuing female athletes (they have been). And though the U.S. Bureau of Labor Statistics did not [], On the latest episode of the Harvard Civil Rights-Civil Liberties Law Reviews podcast Taking Liberties, Emily Morrow and I spoke to James Esseks, Director of the ACLUs LGBT & HIV Project, about his thoughts coming out of oral argument for the Title VII LGBTQ cases. Prof. Sachs explains why employers like Apple and Starbucks are wrong when they say they can't offer union workers the same perks that they're extending to nonunion employees. This is over a foot difference when compared to the WNBA. Your email address will not be published. Hes literally telling women what they need to do to make their voice heard, Fieldsisbetter (@kwok_mason) April 1, 2021, Draymond isnt wrong How yall gonna get paid more when you not drawing NBA level revenue? I'm not here to rationalize or talk about all the reasons why men won't watch the WNBA. "It just made sense to come together to partner on this to bring something special to the community.". Working Conditions. They are used to high-flying dunks and blocks and fast-paced wheeling and dealing on the court. I was literally just texting someone about it, Serrano said. Since its establishment in 1996, the WNBA league has been operating at an average loss of $10 million a year, with only half of the teams generating profit in 2016. The WNBA requires players entering the draft to be at least 22 years old. Altogether, player-members average guaranteed earnings will skyrocket from about $85,000 to about $130,000 (+53%). "I'm a realist. It started with college hoops. As OnLabor reported (see here and here), the WNBPA negotiated a new collective bargaining agreement (CBA) with the WNBA earlier this year. 2022 NBA Finals interest levels in the U.S. Average league-wide Fan Cost Index of the NBA 2022, Fan Cost Index of NBA teams 2015/16 season, NBA - venue and stadium renovation / construction costs 1989-2009, Franchise with the highest value in the NBA 2003-2022, Year-by-year spending on venue construction in the National Basketball Association 2005. . I've asked. Lisa Borders, a former Coca-Cola executive, is now tasked with the responsibility of increasing viewership of the league. At first he was defensive. The league's best player, Diana Taurasi, even sat out last year because the Russian team she plays for overseas gave her a million reasons not to. Hopefully, someday people will pay the same for it but we are not there yet. Their impact on transgender awareness has been felt by queer journalists and athletes who hope to see Clarendon continue to change the landscape of the WNBA. Indeed, proof of this is in the pudding: 90% of WNBPA player-members voted for this CBAs ratification, nearly double the support garnered by the National Football League Players Association, which narrowly ratified its newly announced CBA with just 51.5% support. Why start a story on WNBA viewership with Shea Serrano? Women again held the majority of CEO/president positions, with 66.7%. In OT, the Bulldogs pulled away. Last year, in a bold yet seemingly desperate move, the WNBA launched a marketing campaign that focused on LGBT fans, holding public events at lesbian clubs and pride parades. Ticket prices for the NBA average around $90 per ticket while the WNBA tickets cost around $18 on average. All this attention rolled into a WNBA Draft which saw its ratings rise by 25 percent, according to Carol Stiff, vice president ofESPN Programming & Acquisitions. It is a victory for the country because, in one fell swoop, [t]he [C]ourt granted vital protections to LGBTQ people in every state . Available: https://www.statista.com/statistics/1098381/national-basketball-association-interest-gender/, Level of interest in the National Basketball Association in the United States as of May 2022, by gender, Average franchise value in major U.S. sports leagues 2007-2020, Average franchise value of National Basketball Association teams 2001-2022, Total revenue of the National Basketball Association 2001-2022, Teams of the NBA ranked by revenue 2021/22, NBA league & teams sponsorship revenue 2010-2022, Average operating income of National Basketball Association teams 2001-2022, Operating income of National Basketball Association franchises in 2022, NBA Finals TV viewership in the U.S. 2000-2022, NBA Finals TV ratings in the U.S. 2002-2022, Average U.S. TV ratings of NBA Finals 2022, Average viewers of the NBA Finals in the U.S. 2022, Total attendance at National Basketball Association regular season games 2006-2022, NBA regular season home attendance by team 2021/22, Average per game attendance in the NBA from 2005-2022, NBA regular season average home attendance by team 2021/22, Construction costs of NBA stadiums/arenas built since 2000, Federal subsidy to NBA stadiums built since 2002, NBA interest level in the U.S. 2022, by ethnicity, National Basketball Association (NBA) interest levels worldwide 2021, NBA number of Facebook fans/Twitter followers 2012-2022, National Basketball Association salary cap 2012-2023, Minimum player salary per year in NBA 2017-2024, Average player expenses of National Basketball Association teams 2001-2022, Player expenses in the NBA by team in 2022, National Basketball Association highest-paid players in salaries & endorsements 2023, National Basketball Association all-time rebounding leaders 1946-2022, National Basketball Association all-time minutes leaders 1946-2022, Regular season attendance WNBA games 2022, NBA interest level in the U.S. 2022, by age, National Basketball Association all-time playoff scoring leaders 1946-2022, NBA lockout - opinions about players and owners, Top 10 most valuable NBA teams - brand value 2012, Opinion poll on which is the greatest NBA team of all time 2016, Beer prices at NBA games by team 20154/16 season, Average ticket price in the NBA by team 2015/16, NBA regular season ticketing revenue as share of total revenue 2010-2022, National Basketball Association: price of a hot dog at games by team 2015/16 season, Opinion poll on who is the greatest NBA player of all time 2016. Baldy where actor Julian Sands went missing, Fauci, affirmative action, border: 2024 GOP hopeful takes on Trumps record, Princeton senior reveals the unintended consequences of leftism on campus, NYC mayor sees the light: When we took prayers out of schools, guns came into schools, Chinese national who defrauded taxpayer grants, spied on medical research nabbed by ICE, White House announces President Biden had cancerous skin lesion removed from chest during physical. NBA basketball. different. An NBA basketball measures in at 29.5, sometimes known as a size 7, while the WNBA basketball is about an inch smaller measuring in at 28.5, otherwise known as a size 6. We will no longer be beholden to them but we need your help. The WNBA's audience is 75 percent women. Are you interested in testing our business solutions? This is how women get written out of history., She didnt tag Serrano in the tweet. Back then womens sports on TV were a rarity. This was the 17th consecutive year that the WNBA has received at least an A for its overall race, gender and combined grades. ", Morning Consult, Level of interest in the National Basketball Association in the United States as of May 2022, by gender Statista, https://www.statista.com/statistics/1098381/national-basketball-association-interest-gender/ (last visited March 05, 2023), Level of interest in the National Basketball Association in the United States as of May 2022, by gender [Graph], Morning Consult, May 26, 2022. The NBA has by far the most racially diverse and left-leaning U.S. fan base of the four top team sports, according to the Brand Intelligence data: 54 percent of fans of the average NBA team are. Through June, WNBA games on ESPN2 are averaging 250,000 viewers, a39 percent improvementfrom last year and the best start for the league since 2013. It was the mostwatched regular season WNBA gameon ESPN2 since 2011. But those 75 percent make up a small fraction of the population. And top Players stand to gain the most, as the CBA boosts the ceiling on total individual cash compensation more than threefold, now eclipsing $500,000. The PSA highlighted the significant impacts and disparities that communities of color have experienced during the pandemic. What I want to focus on is what I believe to be the crux of the WNBA's problem. Moreover, though exact numbers are unknown, a substantial proportion of WNBPA player-members identify as LGBTQ+. Gender Female Male 2012-2013 NBA Regular Season Source: Nielsen National TV Toolbox: Ratings Analysis, Regular Season 2012-2013, P2+, Live+SD. The league's commitment to fostering inclusive environments can be seen in making journalists and announcers aware of Clarendon's pronouns and that they are respected. Women's Sport WNBA regular season viewership up 16% on 2021 to score 14-year high US women's basketball league live broadcasts average 379,000 viewers on CBS, ABC and ESPN. Last April, she wrote an honest and open essay for The Players' Tribune, called (In)visibility, in which she talks about all the hard work she put in to get to get to where she is today, and how disappointing it is that all that hard work goes relatively unnoticed. For all-but-one event examined, the women 55+ demo made up a greater proportion of the audience than any other . Profit from the additional features of your individual account. The percentage of majority owners and owners with voting power who are women was 33.3 percent in 2021. He has been a regular commentator for ESPN.com on issues of diversity in sport.
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